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MISSION POSSIBLE: OUTSMART THE SKIN AGING PROCESS WITH NEOSTRATA’S NEW BIONIC FACE SERUM
Doctor-developed Intensive Treatment Completes the Quest for Younger-looking, More Radiant Skin; Soothes Sun-damaged, Weather-beaten Skin
PRINCETON, N.J. – March 19, 2002 – Many have searched for the proverbial Fountain of Youth, while few have matched its legendary potential…until now. From the laboratories and dermatologists of the NeoStrata Company, Inc. comes the newest bionically engineered product that delivers age-defying benefits to skin that is stressed by the aging process, sun damage or dehydration: NeoStrata's Bionic Face Serum.
"Bionic Face Serum turns back the clock on the skin aging process, making it possible to combat the visible signs of aging and attain smoother, healthier and younger-looking skin," says Barbara Green, director of technical and consumer affairs for the NeoStrata Company, Inc. "When used repeatedly, this intense treatment may help to reduce the appearance of fine lines, wrinkles and age spots – bringing skin to a new level of radiant toning that exudes a youthful appearance."
Green points out that Bionic Face Serum is also ideal therapy for patients undergoing superficial skin peels, laser procedures, microdermabrasions, or laser procedures as well as those using topical treatments such as retinoids that can all result in dry, sensitive skin. Formulated with a unique combination of a patented lactobionic acid – a polyhydroxy "bionic" acid (PHA) – in addition to Vitamins A, C and E, she explains that Bionic Face Serum truly babies the skin with emollients and skin conditioners for ultra-antioxidant and moisturization effects.
"Lactobionic acid plumps and soothes the skin, providing powerful moisturization to diminish outward signs of aging while providing antioxidant benefits," says Green. "This is especially important when people get older and specific problem areas develop around the eyes and on the cheeks, forehead, chin and neck. For those particular stress areas, Bionic Face Serum is just the right adjunctive treatment to complement daily use of a NeoStrata moisturizer and sunscreen."
Suitable for all skin types, Bionic Face Serum is a fragrance-free formula that is non-irritating and can be used by those sensitive to traditional Alpha Hydroxyacid (AHA) products and treatments. Available in a one-ounce pump bottle, it is applied to the face and neck daily, after cleansing of the skin and prior to the application of cosmetics. It may be particularly effective when used as an adjunctive therapy that is applied to intact skin following exfoliation, microdermabrasion, superficial peels or laser procedures. Daily use of a sunscreen with this product is recommended.
Bionic Face Serum is available through most medical professionals, including dermatologists and plastic surgeons, at a suggested retail price of $45.00. For more information on Bionic Face Serum, ask your skin care professional, call 1-800-628-9904 or visit www.neostrata.com.
About NeoStrata
Bionic Face Serum was developed by the Princeton, New Jersey-based NeoStrata Company, Inc., the medical community’s recognized leader in Alpha Hydroxyacid (AHA) formulations. A medically based dermatological company dedicated to the advancement of skin care and to educating the public about the benefits of AHAs, the NeoStrata Company, Inc. was established in 1988 by Drs. Van Scott and Yu, who have devoted nearly 30 years to researching the potential of AHAs. The company markets a comprehensive line of patented, quality skin care products, all based on advanced AHA technology.
CONTACT:
CPRi Communications
Jeff Jacomowitz
201-641-1911 x18
jjacomowitz@cpronline.com
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